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Course Information

Prin of Marketing (BUSA 300)

Term: AY 2024-25 Spring

Faculty

There is not currently a faculty member for this course

Schedule

Mon-Wed-Fri, 9:00 AM - 9:50 AM (1/14/2025 - 5/15/2025) Location: MAIN SAC 203

Description

An examination of the coordination and control of marketing activities, including marketing segmentation, product development, product management, pricing, distribution channels and promotion methods.