Help

Course Information

Marketing Management (BUSA 570)

Term: AY 2025-26 Spring

Faculty

Tricia A PetakShow MyInfo popup for Tricia A Petak
Email address is hidden, click here to email
 

Description

This course uses an analytical approach to study of marketing problems, qualitative and quantitative, of business firms and other types of organizations; examination of objectives, goals, and missions in strategic planning; computerized marketing models of analysis.