Principles of Marketing (BUSA 300)
Term: AY 2025-26 Spring
Faculty
There is not currently a faculty member for this course
Schedule
Mon-Wed-Fri, 10:00 AM - 10:50 AM (1/21/2026 - 5/14/2026) Location: MAIN PSH 113
Description
An examination of the coordination and control of marketing activities, including marketing segmentation, product development, product management, pricing, distribution channels and promotion methods.